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Wednesday, April 23, 2008

Google is the Leading Brand World -Wide

Google is the world's leading brand this year. The top five brands of the year are Google followed by General Electric, Microsoft, Coca Cola and China Mobile. The brands are unchanged since last year. What is surprising is the growth, Google has elicited in the past two years, when it was ranking seventh to the leader then, Microsoft.

Google is said to have started to concentrate more on China for its ad sales. Ever since, the brand has begun marketing itself in China, its sales has experienced a high rise. The Expansion of its services in China has helped Google grow its international revenue account by more than half of the sales it calculated last quarter.

The Google search engine that trails in China by the name of Baidu.com is growing in popularity and its ad services are on an all time rise. As a matter of fact China has also been identified as the world's second largest internet user's bay.

The top position that Google has been enjoying since last year is reflective of its, revenue, the market space, consumer attitude and the overall brand value which stands at an exuberant $US86.1 billion ($91.4 billion).

1 comment:

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